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John D. Rockefeller was one of the richest men in history.
The bookkeeper from Ohio started an oil refining company called Standard Oil in 1870. He was a religious man and believed that “competition was a sin.”
So, the ruthless businessman expanded into every aspect of oil – including exploration, production, marketing, and sales.
His company controlled EVERYTHING. And he basically invented vertical integration.
This earned Rockefeller a $400 billion fortune. To put that into context – his net worth represented 2% of America’s GDP at the time.
By 1911 Standard Oil controlled 85% of America’s oil industry.
Standard Oil’s complete domination of the oil patch forced the Supreme Court to breakup the company. The company was split up to form the oil giants of today including British Petroleum, Chevron and Exxon.
Rockefeller’s oil helped fuel the 3rd Industrial Revolution of the 1900s.
Today, a billionaire named Elon Musk is launching the 4th Industrial Revolution.
This new period of rapid economic expansion won’t be fueled by oil or gas. Instead, it’ll be powered by cheap and clean electricity. And that electricity will be harnessed by next-generation battery technologies.
Elon Musk is on a crusade to get the world off of fossil fuels. And that’s why he started Tesla (NASDAQ: TSLA) to build electric vehicles.
Inside Master Plan, Part Deux Musk explained…
“We must at some point achieve a sustainable energy economy or we will run out of fossil fuels to burn and civilization will collapse. The faster we achieve sustainability, the better.”
The Rockefeller-Musk Connection
Elon is a student of history. And he’s preparing to steal the Rockefeller Playbook for complete industry domination.
That’s why Tesla isn’t outsourcing its batteries. It doesn’t rely upon partners to build the powertrain for its EVs.
Tesla builds almost everything of importance for its EVs.
The company is also now sourcing materials directly from mines and refiners.
Last year, Tesla directly sourced:
- 30% of nickel
- 50% of cobalt
- 95% of lithium
The company is basically cutting out the middle-men. It’s identifying the cheapest and cleanest sources of raw materials. And then inking billion dollar deals to secure the battery metals needed to build EV batteries.
The company recently signed a deal for over 150 million pounds of nickel. And that contract alone is worth $1.7 billion.
Tesla is considering building its own battery metals refining facility. Or even developing its own lithium mine in Nevada.
Meanwhile, Tesla executives are scouting locations for a new battery Gigafactory in Canada.
Why?
Because it’s in close proximity to some of the richest battery metal deposits in North America.
It’s all part of what Elon Musk calls…
The Secret Master Plan 3.0.
It’s a CONFIDENTIAL plan to secure Tesla’s complete domination of the EV market.
Elon has already outlined plans to produce 20 million Tesla EVs per year. And that why he’s ramping up Tesla’s battery production by 3,000%.
This is a massive undertaking that requires forming direct partnerships to guarantee that Tesla can hit these lofty goals.
Yours in Wealth,
Ian Wyatt